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Augustana Viking Pride world record attempt

Campus, community needed to come and eat free ice cream April 20!

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In celebration of Augustana College's 150th anniversary, Whitey's Ice Cream has introduced a new flavor — Augustana Viking Pride.

Viking Pride is peanut butter ice cream with fudge swirls and oreo chunks (the video at right shows the first batch being made). Photo gallery

Augustana and Whitey's will attempt to break a world record on Tuesday, April 20 at Ericson Field. The record is for the longest ice cream licking chain. It currently stands at 2,500 people.

World Record Attempt

When: Tuesday, April 20, 5:30 p.m.
Where: Ericson Field
Parking: Available in many nearby lots — see map

To accommodate the number of potential participants, Augustana reserves the right to limit the number of attempters to 2,900 people. Media who plan to attend should contact Kamy Beattie at (309) 794-7721 or


All participants, organizers and witnesses should read the following record attempt information prior to the attempt.

Definition of Record

This record is for the longest chain of people licking each other's ice creams, in terms of the number of participants.

Specific Guidelines for Longest Ice Cream Licking Chain
  • Each participant should have one ice cream in his/her right hand.
  • Each person in the human chain should be near enough to their neighbor on either side to be able to lick his/her neighbor's ice cream.
  • At a prearranged time and/or signal, all persons in the line should lick their neighbor's ice cream. This activity should be maintained for at least one (1) minute.
  • Once a person has taken his/her place in the line/chain, they may not move to be counted elsewhere in the line.
  • The line/chain must be single file - if there are places where this is not the case only a central line will be counted.
General Mass Participation - Single Venue Guidelines
  • The attempt must take place at a single location - in a gymnasium, educational establishment, conference or exhibition hall or some similar public place or out-of-doors.
  • The record attempt must take place in a restricted area with entrances and exits clearly marked and controlled. If the attempt happens indoors, the record area must be secured with fences or other physical barriers.
  • The name of the organization, company or person(s) making the attempt must be given, along with the date and place.
  • Attendance numbers must be accurately confirmed by a method approved by Guinness World Records. Please see the ‘Acceptable counting methods' section of this pack. Any method other than those listed must be pre-approved by Guinness World Records.
  • Participants leaving the attempt area before the attempt is over must also be counted accurately and deducted from the final total.
  • Sufficient independent supervisors must be involved to ratify that all the contestants fully participate in the attempt.
  • Once the participants have entered the record area, there must be at least one supervisor allocated to witness every 50 different participants. Each supervisor must submit a statement indicating how many participants they observed and how many of those took actively part in the attempt.
  • In addition to the supervisors' individual statements, one overall independent witness statement, coming from the responsible of the independent supervisors, must confirm the exact and final figure of the total participants as well as attest that all guidelines were followed during the attempt.
  • Failure to include the required documentation will ultimately delay the outcome of your claim or lead to its rejection.
Acceptable counting methods
  • Turnstiles - Counters on each turnstile record the number of people passing through into the attempt area.
  • Clickers - two at each entrance in order to obtain maximum accuracy. These must be operated by independent individuals with no interest or affiliation in the attempt.
  • Barcode ticketing system - Tickets obtained prior to the event are scanned as participants enter and the scanner registers the number of tickets. If participants pre-register online and obtain a personalized barcode, the machine can also register their names and other information.
  • Grid-like distribution of participants - Organizers arrange participants in rows or squares that each contain a certain number of people and these units are counted to obtain a final total.
  • For attempts with less than 1,000 participants only, participants may be counted using ticket stubs collected at the entrance(s).


The event will be video recorded and photographed for the purposes of recording the attempt for the Guinness Book of World Records, Augustana and Whitey's history. By participating in the event, you give automatic permission for organizers to take video and photographs.